Personalisation

  • Weekly Focus APAC: Honestbee Unveils Singapore 'NewGen Retail' Store

    This week, online marketplace Honestbee has opened up a dining-cum-grocery store in Singapore that is closely integrated with modern technologies to offer “a multi-sensory” shopping experience.

    Spanning 60,000 square feet, Habitat by Honestbee is touted as a “full supermarket, speciality fresh grocer, online fulfilment centre, and experiential dining destination” all rolled into one location.

    It marks the first time the Singapore-founded company has ventured into the brick-and-mortar retail space, three years after it first began offering online food delivery services. It [...]

  • Zalora Urges APAC Retail Marketers to Watch for Local Nuances

    Retail marketers need to look out for local nuances across Asia-Pacific markets and tailor their campaigns accordingly to ensure they get the returns they want. Singapore-based online fashion retailer Zalora knows this only too well, as it too has to ensure it taps local market knowledge so it can stand out from a crowded e-commerce landscape. In this Q&A with RetailTechNews, its Asia-Pacific marketing manager, Alin Dobrea (pictured below), discusses how Zalora leverages both its regional and local presence. Founded in 2012, [...]


  • APAC Retailers Should Pick Right Tools & Partners for E-Commerce Logistics

    Digital platforms are empowering brands to widen their customer reach and sales channels, but they must tap the right tools and partners to ensure they have robust logistics support, says Joseph Ng (pictured below), CEO of Skyfy Technology, a Singapore-based provider of fleet management and vehicle tracking systems. In this byliner for RetailTechNews, Ng discusses key trends he sees unfolding in the Southeast Asian e-commerce landscape.

    Digital transformation has had a positive impact on e-commerce, especially in the areas of workflow [...]

  • Lazada Taps Data to Help Retailers Improve Shopping Experience

    Lazada is banking on data to help retailers offer better a shopping experience on its e-commerce platforms and, hence, drive sales of their products.

    In this aspect, the Southeast Asian online marketplace already has been tapping the industry knowhow and technologies of its majority shareholder, Alibaba.

    Such sharing has included the Chinese e-commerce giant’s search algorithm and deep-learning technologies, Jing Yin, Lazada’s co-president of commercial, said in an interview. The executive himself had spent five years based out of Alibaba’s [...]

  • APAC Retailers Look at In-store Data to Understand Why Customers Aren't Buying

    Retailers looking to understand why customers choose not to purchase certain products should analyse in-store data to identify potential association and tap analytics to complement their own experience.

    Consumers today have more options and means to get what they need, so businesses have to get better at knowing what their customers want, said Jeremy Sim, global director of manufacturing and high tech at Qlik, which develops data intelligence and visualisation software.

    Retailers in Asia-Pacific are starting to recognise the importance of doing [...]

  • Create Unified Tech Platform to Make Data Visible: Q&A with Kevin Carl, Radisson Hotel Group

    Perplexed by the lack of a single global view of its available space inventory, Radisson Hotel Group began drawing the blueprint for a fully integrated unified technology platform that it says will create “memorable experiences and personalised touches”.

    Dubbed ‘EMMA’, the centralised platform will facilitate core hotel functions including reservations, guest loyalty, and point-of-sale, explains Kevin Carl, Radisson Hotel Group’s executive vice president and global chief information officer (CIO).

    In this Q&A with RetailTechNews, Carl discusses the role of EMMA in boosting [...]

  • The Future Is Personalised, the Future Is Automated

    Artificial Intelligence is set to change the way we work, interact and, importantly, shop. Here, Simon Farthing, director, global strategy and insights, Monetate, tells RetailTechNews how, in retail, new technologies such as chat bots, virtual assistants and beacons all have the potential to attract customers, enhance the shopping experience and, ultimately, boost loyalty.

    As retailers continue to embrace the opportunities of AI, customers will be looking to receive even better, more personalised, experiences based on real-time data. In [...]

  • How Retailers Can Appeal to the Modern Consumer

    It’s no secret that the high street has struggled over the past year. High street closures have unfortunately become a common occurrence, leaving the future of some brands unclear, and data from Binder Dijker Otte (BDO) highlighted that year-on-year sales fell by 1.7% in June – the fifth consecutive month of in-store declines. In this piece, By Tom Rolph, VP, EMEA, Tapad, tells RetailTechNews that with retail brands looking for a way to remain competitive in [...]

  • TWG Tea Balances Need to Be Omnichannel, Whilst Remaining a Luxury Brand

    TWG Tea is looking to build out an omnichannel e-commerce site with the aim to offer free shipping across all locations; but, in doing so, is cautious about ensuring it continues to be seen as a luxury brand.

    The Singapore-based tea brand marked its 10th anniversary this year with the launch of a new global online retail platform and local invitation-only MyTWG membership programme. Together, they served as the company’s digital business intelligence tools and helped establish better connection with [...]

  • Using Personalisation to Build a DTC Business – Q&A with LeSportsac

    Whether you know them as direct-to-consumer (DTC), or digitally native vertical brands (DNVBs), the number of businesses looking to skip third-party intermediaries in their selling process, and build a relationship with their end consumer, is increasing. Some e-commerce pure plays are building their entire businesses around this idea, while other long-established brands are looking to shift part of their business to DTC. In this piece, exclusively for RetailTechNews, Berly Isaak (pictured below), senior director, global marketing & PR, LeSportsac, explains the perks [...]